OTT Archives - Marketron Broadcast Solutions

Blog & Resources For Sales Managers Industry Trends Product & Support

How to Increase Your Share of Obtainable Digital Revenue in Your Market

Get tips on how to increase your share of your market’s obtainable digital revenue. Explore…

MarketronJuly 12, 2024

Blog & Resources For Sales Managers Industry Trends

Radio Political Advertising: Why It Creates the Most Reach

Explore how radio political advertising delivers the greatest reach for mass media. Inform political ad…

MarketronApril 30, 2024

Blog & Resources Industry Trends Product & Support

Key Strategies to Win Over Local Businesses Not Buying Digital from You

Local businesses aren’t always buying digital from radio ad sellers. Get insights in this post…

MarketronMarch 21, 2024

Blog & Resources Industry Trends Product & Support

2024 Political Advertising Opportunities for Local Media Companies

Explore the political advertising tactics and targeting opportunities for local media sellers. Capture your share…

MarketronMarch 5, 2024

Blog & Resources For Sales Managers Industry Trends

Broadcast Radio Reaches More Young Consumers Than TV: Make Sure Your Advertisers Know This

New data concludes that broadcast radio reaches more young consumers than TV. It’s another argument…

MarketronJanuary 23, 2024

Blog & Resources Industry Trends Product & Support

Audio Ads Outperform Video for Attention and Recall: Using Both for Advertiser Campaigns Offers Maximum Results

New data suggests audio ads outperform video. Using both tactics in a campaign for local…

MarketronOctober 26, 2023

Blog & Resources For Sales Managers Industry Trends Product & Support

6 Features Your Third-Party Digital Platform Needs to Execute Political Advertising Campaigns

The 2024 election will bring lots of local ad dollars. Find out what features your…

MarketronOctober 11, 2023

Blog & Resources For Sales Managers Industry Trends Product & Support

CTV Advertising Is Exploding; Sell It with Marketron NXT

CTV advertising is a fast-growing segment of local media sales. Explore how you can use…

MarketronSeptember 14, 2023

Blog & Resources For Sales Managers Product & Support

Digital Advertising Makes Radio Stronger: Tips for Media Companies on How to Deliver Digital and Radio Advertising Recommendations

Get tips on how to deliver digital and radio advertising recommendations to local businesses. Ad…

MarketronAugust 30, 2023

2024 election, political digital advertising, social media advertising, OTT, CTV, programmatic, restricted categories, display ads, video ads

Blog & Resources Industry Trends

Political Digital Advertising 2024 Outlook: Be Ready to Capture This Revenue

Candidates and PACs will spend billions on political digital advertising in 2024. Review projections and…

MarketronJune 26, 2023

OTT

How to Increase Your Share of Obtainable Digital Revenue in Your Market

Radio Political Advertising: Why It Creates the Most Reach

Broadcast Radio Reaches More Young Consumers Than TV: Make Sure Your Advertisers Know This

Audio Ads Outperform Video for Attention and Recall: Using Both for Advertiser Campaigns Offers Maximum Results

CTV Advertising Is Exploding; Sell It with Marketron NXT

Digital Advertising Makes Radio Stronger: Tips for Media Companies on How to Deliver Digital and Radio Advertising Recommendations

Filter

Follow us