Winning renewals is critical for local media sellers. Keeping customers and capturing more dollars from them grows your revenue. When it comes to digital advertising renewals, transparency and availability of analytics are critical. They provide details on performance and return on ad spend (ROAS). Radio Mankato recently shared their success with renewal rates, supported by reporting from Marketron’s third-party digital technology.
Explore their story and why they trust and rely on Marketron for digital ad sales success.
