Win More Ad Dollars
Drive revenue with more digital advertising dollars. NXT makes it easy to win your share of the billion-dollar digital advertising market with an easy-to-use, seller-centric platform.
Sell More, Faster
NXT frees up your team’s time with an intuitive proposal builder that can combine radio and digital orders in a straightforward interface. Simple metrics with 100% reporting transparency make winning the renewal easy.
Say Goodbye to Complexity
Grow revenue without growing overhead. NXT is scalable and simple for sellers to use — no managed services or in-house ad ops team required. Technology does the heavy lifting, and we do the coaching.
Marketron NXT Delivers for Radio Broadcasters
Build Integrated Proposals in Minutes
Select from traffic markets and accounts. Choose from linear and digital tactics, and target by geography, interests and demographics. Then, set the budget.
Empower Sellers
Turn your team into confident digital sellers. NXT’s intuitive platform comes with customized training, award-winning sales enablement, and hands-on strategy and support.
See the Metrics That Matter
Get transparent performance reporting with 100% inventory, quantify COGS and net revenue, and show your advertisers the data they need to renew.
Amp Up Linear Revenue with Digital
Win advertisers over with the tactics that help them meet their goals. NXT makes it simple to build integrated proposals and automated orders — no manual ad ops required.
- Airtime
- O&O
- Display
- Video (pre-roll)
- Geofencing/video geofencing
- Search engine marketing (SEM/PPC)
- Streaming audio
- OTT/CTV
- Location-based retargeting
- YouTube
- Social display
- Facebook and Instagram
- TikTok
- Snapchat
The NXT Features Clients Love
- Integrated airtime and digital advertising proposal builder
- Easy-to-use platform designed for salespeople
- Connections to traffic systems, orders, invoicing, CRM tools and data management apps
- Premium third-party digital inventory
- Simple metrics with 100% reporting transparency
- Built-in business intelligence and COGS reporting
- Streamlined onboarding and ongoing education and training
- Award-winning sales enablement and white-labeled seller resources
- Strategic account managers with on-demand guidance
- Custom Solutions Desk for creative and custom campaign needs
What Marketron NXT Clients Are Saying
Marketron knows media companies. It shows in our software.
50
years of industry experience
$7B
in advertising revenue managed
24,000
digital ad campaigns executed last year
19,000
active users depend on Marketron