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Blog & Resources For Sales Managers Product & Support

Full-Funnel Advertising Is Easy with Marketron NXT

Full-funnel advertising is easy with Marketron NXT. Your advertisers can reach customers throughout the customer…

MarketronFebruary 24, 2023

Blog & Resources For Sales Managers Product & Support

Improving Sales Efficiency with an Integrated Platform

An integrated, comprehensive radio traffic and digital advertising ecosystem delivers sales efficiency benefits. Find out…

MarketronFebruary 21, 2023

Blog & Resources Industry Trends

How Will National Advertisers Leverage Local TV Advertising in 2023?

National advertisers spend money on local TV advertising. Explore trends and ways to increase this…

MarketronFebruary 15, 2023

Blog & Resources For Sales Managers Industry Trends Product & Support

New Infrastructure Spending Creates Job Demand: Help Trades with Recruitment Advertising

Infrastructure spending will accelerate in 2023, but trades are struggling to staff. You can help…

MarketronFebruary 10, 2023

Blog & Resources Industry Trends Product & Support

Local Digital Advertising: 6 Verticals to Focus on in 2023

Find out which verticals will be the best targets for local digital advertising sales. Forecasts…

MarketronFebruary 7, 2023

Blog & Resources For Sales Managers Industry Trends Product & Support

The Value of Automation in a TV Sales Platform: Pay for Performance, Multimarket Proposals and Rates

Automation is valuable for local TV ad sellers. A TV sales platform that enables this…

MarketronFebruary 6, 2023

Blog & Resources Industry Trends Product & Support

Local Converged TV: Help Advertisers Follow the Audience and Grow Revenue

Converged TV represents an opportunity for local TV broadcasters to help advertisers find audiences in…

MarketronJanuary 26, 2023

Blog & Resources Industry Trends Product & Support

What Is an Effective Rate, and Why Does It Matter in Payment Processing?

Find out what effective rate is and how to calculate it. Learn about why it…

MarketronJanuary 25, 2023

TV, pay for performance, Marketron REV, Proof of Performance, Post In-Flight, impressions, makegoods

Blog & Resources For Sales Managers Industry Trends Product & Support

How Pay for Performance Streamlines Local TV Ad Buying and Selling

Local TV ad sellers can capitalize on pay for performance. Explore how it streamlines the…

MarketronJanuary 18, 2023

Blog & Resources Industry Trends Product & Support

Why SEM Campaign Execution Should Be Part of Your Cross-Channel Advertising Platform

SEM is a critical digital advertising tactic. Your cross-channel advertising platform should include SEM campaign…

MarketronJanuary 15, 2023

Improving Sales Efficiency with an Integrated Platform

How Will National Advertisers Leverage Local TV Advertising in 2023?

New Infrastructure Spending Creates Job Demand: Help Trades with Recruitment Advertising

The Value of Automation in a TV Sales Platform: Pay for Performance, Multimarket Proposals and Rates

Local Converged TV: Help Advertisers Follow the Audience and Grow Revenue

What Is an Effective Rate, and Why Does It Matter in Payment Processing?

How Pay for Performance Streamlines Local TV Ad Buying and Selling

Why SEM Campaign Execution Should Be Part of Your Cross-Channel Advertising Platform

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